Your first diagnostic is free. Email required. No account or payment card.

What happens next?

  1. Start the short brief. It helps match your problem to a diagnostic.
  2. Answer the diagnostic’s focused questions. Most take about three to five minutes.
  3. Read your report on screen and keep the emailed copy. Start with the first recommended move.

Want to see the full set?

Browse all 18 diagnostics, grouped by the work they help with: get customers, convert them, sharpen the offer, keep them, grow profit, plan and measure.

Three moves. A place to start.

Your report works from the information you provide. It identifies a priority to investigate, recommends three moves and includes a check to run after seven days.

An excerpt from a real Offer Pressure Test report, ref WD28VQ, in the report's own words.

The work

Implementation plan

Start with Move 01. Use the supplied starter, follow the three-step sequence, then verify the completion test before moving on.

Move 011-2 hours

Rewrite the core promise in buyer language

Hero section states a concrete, buyer-visible outcome instead of internal verification jargon.

Implementation sequence

  • Identify the top two buyer problems this product solves in their own words
  • Draft a one-sentence promise that names who it is for and the main outcome
  • Replace the current hero headline and subhead with the new promise and a strong CTA

Done when: The hero headline and subhead match the new promise and are live on the offer page.

A simple weekly rhythm, too.

The free Zero Marketing Team bundle includes a playbook, the AI Sanity Guide and the AI Content Production System.