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Branding & Positioning

Positioning Gap Diagnostic Prompt

  1. 01

    Open any AI you use. Free or paid, ChatGPT, Claude and Gemini all work.

  2. 02

    Copy the complete prompt below using the button.

  3. 03

    Paste into the chat and follow the instructions.

  4. 04

    Answer honestly and concisely when asked.

What this prompt does

Separates a genuine positioning failure (wrong claim, wrong audience, no real difference) from a communication failure (the right positioning that's just never said out loud clearly) using evidence of how prospects react on first contact.

For founders who keep hearing "so what exactly do you do?" and don't know if the fix is a new strategy or a clearer sentence. Walks away with one verdict and the specific next move, not a rebrand.

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