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Customer Research

Interview Guide Builder Prompt

  1. 01

    Open any AI you use. Free or paid, ChatGPT, Claude and Gemini all work.

  2. 02

    Copy the complete prompt below using the button.

  3. 03

    Paste into the chat and follow the instructions.

  4. 04

    Answer honestly and concisely when asked.

What this prompt does

Most founders write interview questions that accidentally beg for a "yes, I'd use that" answer.

This prompt takes your actual open question (why people churn, why they bought, what job they hired you for) and builds a question set designed to surface contradicting evidence, not confirm what you already believe. For anyone about to run customer interviews who doesn't want to walk away with flattering nonsense. You get a ready-to-run guide sequenced around behavior-first questions, with your leading questions flagged and rewritten.

Your prompt